Is your online store visible to AI?
Check if AI assistants like ChatGPT, Claude, and Gemini can find, understand, and recommend your ecommerce store. Get your free AI Visibility Score.
The Ecommerce AI Visibility Problem
Ecommerce sites face unique AI visibility challenges. Product pages often have thin content (just specs and prices), category pages are navigation-heavy with minimal descriptive text, and shopping-focused user experiences prioritize conversion over information. Our research shows ecommerce sites average only 34/100 on AI visibility.
3 Ways to Improve Your Ecommerce AI Visibility
Write unique, informative product descriptions
Duplicate manufacturer descriptions are invisible to AI. Write unique descriptions that explain what the product is, who it's for, how it compares to alternatives, and why it matters. Include specific details LLMs can cite: materials, measurements, certifications, and use cases.
Add buying guide content to category pages
Category pages shouldn't be just product grids. Add a "How to Choose" section with clear, factual guidance. When someone asks an AI "What should I look for when buying [product]?", your category page becomes citable content.
Implement comprehensive structured data
Go beyond basic Product schema. Add FAQ schemas to product pages, BreadcrumbList for navigation, AggregateRating for reviews, and Organization for your brand. The more structured data, the better LLMs can understand your product catalog.
How We Score Ecommerce Sites
The AI Visibility Checker runs 10 heuristic checks across 3 dimensions to produce your score:
- check_circle Indexability — crawler access & llms.txt presence
- check_circle Understandability — schema.org, signal-to-noise & structure
- check_circle Recommendability — E-E-A-T, consistency & citation readiness
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